Alcohol in "Flight" puts trademark laws in focus | Essentials

Alcohol in "Flight" puts trademark laws in focus

Hard Times by Furryscaly
License (according to Flickr): Attribution-ShareAlike License

Excerpt:

Anheuser-Busch InBev, the brewery behind Budweiser, has asked Paramount to remove its beverages from its new film "Flight," which features Denzel Washington as a pilot who struggles with alcoholism. Washington, who has already received acclaim for starring as Whip Whitaker, is shown in the film downing beer after beer, even drinking from a Budweiser can while driving a car. Anheuser-Busch has asked that their drinks logo be removed or hidden from digital copies and future versions of the films release on other formats. "We would never condone the misuse of our products, and have a long history of promoting responsible drinking and preventing drunk driving," Rob McCarthy, vice president of Budweiser, wrote in a statement to The Associated Press.

Keywords:

trademark law fair use Fair Use Project Anheuser-Busch InBev the film Stanford Law School Denzel Washington Robert Zemeckis experts beer vice president drunk driving Flight alcoholic beverage product placement TV shows movies United States The Associated Press email message production company drinks filmmakers beverage studios brand Stolichnaya digital legal the rights alcoholism obscure vodka adaptations theaters brewery obligated audiences pilot logo camera corporations weekend prints Daniel

People:

Denzel Washington

Overall Sentiment: 0.238062

Relevance: 0.451185

Disambiguation: Actor | AwardNominee | AwardWinner | Celebrity | FilmActor | FilmDirector | FilmProducer | TheaterActor | TVActor | TVProducerReferences:

• Denzel Washington: dbpedia
• Denzel Washington: freebase
• Denzel Washington: umbel
• Denzel Washington: yago

Rob McCarthy

Overall Sentiment: -0.0608739

Relevance: 0.411519

Sentiment	Quote
-0.133163	McCarthy said that the company wasn't contacted by Paramount or the production company of director Robert Zemeckis for permission to use the beer in "Flight." Budweiser is hardly the only alcoholic beverage shown in "Flight," ...
Sentiment Stats:	Number of Quotes: 1 Aggregate Sentiment: -0.133163 Mean: -0.133163 Standard Deviation: 1.4142135623731

Robert Zemeckis

Overall Sentiment: 0.0143319

Relevance: 0.341577

Disambiguation: Actor | AwardNominee | AwardWinner | FilmDirector | FilmProducer | TVActor | TVDirector | TVProducer | FilmWriterReferences:

• Robert Zemeckis: dbpedia
• Robert Zemeckis: freebase
• Robert Zemeckis: umbel
• Robert Zemeckis: opencyc
• Robert Zemeckis: yago

Whip Whitaker

Overall Sentiment: 1

Relevance: 0.313527

William Grant

Overall Sentiment: -0.0106884

Relevance: 0.286974

Disambiguation: ChivalricOrderMember | MilitaryPersonReferences:

• William Grant (general): dbpedia
• William Grant (general): freebase
• William Grant (general): yago

Daniel Nazer

Overall Sentiment: 0.139329

Relevance: 0.263497

Sentiment	Quote
0.0656971	"don't exist to give companies the right to control and censor movies and TV shows that might happen to include real-world items," said Daniel Nazer, ...
0.0739612	"don't exist to give companies the right to control and censor movies and TV shows that might happen to include real-world items," said Daniel Nazer, a resident fellow at Stanford Law School's Fair Use Project. "It is the case that often filmmakers get paid by companies to include their products. I think that's sort of led to a culture where they expect they'll have control. That's not a right the trademark law gives them."
Sentiment Stats:	Number of Quotes: 2 Aggregate Sentiment: 0.1396583 Mean: 0.06982915 Standard Deviation: 0

Key:

• Aggregate Sentiment is meant to be an indicator of an individual's overall sentiment.
• The Mean is meant to be an indicator of an individual's average comment sentiment.
• The Standard Deviation, when there are enough quotes, will indicate an individual's consistency of sentiment (i.e. a Standard Deviation of 0 would mean they were very consistent in their sentiment and 1 would mean they were very inconsistent).

Note that quote stats are likely to be meaningless beyond the aggregate score due to the tiny sample size. However, they are always provided just in case you find something useful there.

Additional Info:

City: Washington

Overall Sentiment: 0

Relevance: 0.314439

Disambiguation: AdministrativeDivision | GovernmentalJurisdiction | MilitaryPost | PlaceWithNeighborhoods | USCountyReferences:

• Washington, D.C.
• Washington, D.C.: dbpedia
• Washington, D.C.: freebase
• Washington, D.C.: opencyc
• Washington, D.C.: yago

FieldTerminology: trademark law

Overall Sentiment: -0.0631354

Relevance: 0.437996

Movie: Flight

Overall Sentiment: 0

Relevance: 0.400578

URL Header Info

Webpage Provided Title:

Alcohol in "Flight" puts trademark laws in focus

Site Provided Desc:

Anheuser-Busch InBev has asked Paramount to remove its beverages from its new film "Flight," which features a pilot who struggles with alcoholism

Provided Keywords:

• anheuser-busch
• anheuser-busch inbev
• Budweiser
• denzel washington
• flight
• robert zemeckis

Source Site: Click

Data Sources

Full Content: http://feeds.cbsnews.com/~r/CBSNewsEntertainment/~3/BHVWv8sBEVU/

http://www.alchemyapi.com/